The Impact of AI and Machine Learning on Product Modeling in CRM – 2024
Vijay Kumar Musipatla | International Journal of Computer Techniques | Volume 11 Issue 4
Abstract
Artificial Intelligence and Machine Learning are transforming CRM by enabling real-time adaptation, predictive analytics, recommendation engines, and dynamic pricing…
Keywords
AI in CRM, Machine Learning, Product Modeling, Dynamic Pricing, Predictive Analytics, Recommendation Engines
Conclusion
The evolution of CRM through AI-driven models highlights the importance of real-time personalization, intelligent insights, and strategic decision-making…
References
Shabestari, S. S., Herzog, M., & Bender, B. “A survey on machine learning applications in product development,” International Conference on Engineering Design, 2019.
Kumar, A., Singh, K. U., et al. “Customer lifetime value prediction using machine learning,” ISMSIT, IEEE, 2023.
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